Vodafone (LSE: VOD) has struck a deal with BSkyB (LSE: BSY)  to offer the latter’s NowTV to certain of its 4G subscribers. Clearly, Vodafone wants to encourage more people to upgrade to the more expensive data plans. But why does it not just cut out the paperwork and buy the whole company?
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Is Vodafone Group plc’s Deal With British Sky Broadcasting Group plc A Sign Of Bigger Deals To Come?
VIDEO: One Fool puts Vodafone Group plc (LON:VOD)’s tie-up with British Sky Broadcasting Group plc (LON:BSY) under the spotlight
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RISK WARNING: should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice. The Motley Fool believes in building wealth through long-term investing and so we do not promote or encourage high-risk activities including day trading, CFDs, spread betting, cryptocurrencies, and forex. Where we promote an affiliate partnerâs brokerage products, these are focused on the trading of readily releasable securities.
