The FTSE 100 12-Year High — 34 Trading Days Later…

Champions Shares PRO analyst Mark Rogers on the importance of “I don’t know”…

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

RISK WARNING: should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice. The Motley Fool believes in building wealth through long-term investing and so we do not promote or encourage high-risk activities including day trading, CFDs, spread betting, cryptocurrencies, and forex. Where we promote an affiliate partner’s brokerage products, these are focused on the trading of readily releasable securities.

How quickly things change in the world of the stock market!

Little more than a month ago, I penned a Motley Fool article describing how the FTSE 100 (FTSEINDICES: ^FTSE) had hit a new 12-year high, closing at 6,755 on 20 May, washing away the fears of terrifying fiscal cliffs and eurozone debt crises.

I asked whether investors should heed the advice of legendary investor Warren Buffett, and “be fearful when others are greedy and greedy when others are fearful”. But I concluded that investors could still find great businesses to invest in, even as the market hit new highs.

Naturally, I had no idea that the FTSE would quickly drop by 11%, or that it would rebound so quickly (after reaching 6,840 two days later, it subsequently crashed to a low of 6,029 on 24 June before climbing again to close at 6,450 today). Did I feel red-faced? Do I now feel vindicated?

Not at all! With no clue about the sharp sell-off about to occur, and no idea of the swift rebound that would follow, I said:

“Here at the Motley Fool, we try to avoid predicting what the stock market is going to do next. We prefer to focus on the underlying business of the companies we invest in. We view the price and value of each business individually, and we tend to invest without worrying about short-term price movements.”

I think the wild swings in the market in the last couple of weeks, both up then down, show how valuable it can be for an investor to admit “I don’t know what the stock market is going to do next”. By avoiding such guesswork, imagine the lost money and stress that un-Foolish investors could have avoided, perhaps selling their shares in panic?

I still don’t know what the FTSE 100 will do this week, next week, or next month. And I sleep well at night knowing that I’ll forever be useless in the art of consistently predicting random stock market movements.

Instead, as the market sold off and then rallied, all I felt was the confidence that the value of my shares were worth roughly the same as they were before. After all, while the stock market fluctuated rapidly, had much really changed to alter the intrinsic value of the market’s underlying businesses?

I’m happy to reiterate that as the FTSE 100 rises and falls, there are still great opportunities for the long-term investor to take advantage of today.

In fact, in this exclusive wealth report the Motley Fool presents five particularly attractive opportunities for investment in 2013.

Indeed, all five companies offer a mix of robust prospects, illustrious histories and dependable dividends, and have just been declared by the Fool as 5 Shares You Can Retire On!

Just click here to download your free report.

> Mark owns no shares mentioned in this article.

RISK WARNING: should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice. The Motley Fool believes in building wealth through long-term investing and so we do not promote or encourage high-risk activities including day trading, CFDs, spread betting, cryptocurrencies, and forex. Where we promote an affiliate partner’s brokerage products, these are focused on the trading of readily releasable securities.

More on Company Comment

A man with Down's syndrome serves a customer a pint of beer in a pub.
Investing Articles

Test article SR

125 to 155 characters something something test

Read more »

Young mixed-race woman looking out of the window with a look of consternation on her face
Investing Articles

I don’t care if FTSE 100 shares fall further, I’m buying them today

I'm happy to go shopping for FTSE 100 shares today, even though I accept that they could have further to…

Read more »

Happy young female stock-picker in a cafe
Investing Articles

Rolls-Royce shares are down 18% in a month and I’m finally going to buy them

Investors who bought Rolls-Royce shares have been repeatedly disappointed, but I'm willing to take a chance on them before they…

Read more »

Storytelling image of a multiethnic senior couple in love - Elderly married couple dating outdoors, love emotions and feelings
Investing Articles

How I’d invest £10k in a Stocks and Shares ISA today

Now looks like a good time to buy cheap FTSE 100 shares inside a Stocks and Shares ISA. These are…

Read more »

Black father holding daughter in a field of cows
Investing Articles

Today’s financial crisis is the perfect moment to buy cheap shares

I'm building a portfolio of FTSE 100 stocks by purchasing cheap shares whenever I see an opportunity. There's a good…

Read more »

Long-term vs short-term investing concept on a staircase
Investing Articles

I’d buy Tesco shares in October to bag their 5.4% yield 

Tesco shares have fallen lately but I think this makes them attractively valued for a dividend stock I would aim…

Read more »

Young mixed-race woman looking out of the window with a look of consternation on her face
Investing Articles

I would do anything to hold Diageo in my portfolio (but I won’t do that)

Diageo is one of my favourite stocks on the entire FTSE 100 and I'd love to hold it, but one…

Read more »

BUY AND HOLD spelled in letters on top of a pile of books. Alongside is a piggy bank in glasses. Buy and hold is a popular long term stock and shares strategy.
Investing Articles

I reckon today’s crisis is a great time to buy Lloyds shares

Today's "dysfunctional" stock markets are hitting good companies through no fault of their own. I'm taking this opportunity to buy…

Read more »